Barnes, David and Hinton, Matthew (2008). The Benefits of e-Business Performance Measurement Systems. Oxford, UK: Elsevier.

The "brony" phenomena is probably one of the most interesting pockets of pop-culture to grow in recent memory, and I am absolutely fascinated . This group is one of the single oddest peculiarities in fandom I have ever seen and is a wholly unique display of community growth that ties directly through a world-spanning internet.

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